Brian Ascher / November, 2017
How can I convince a VC
to meet with me?
Brian Ascher, Partner at Venrock explains how investors work with their portfolio companies and the level of involvement they have.
The best way by far, the primary referral is from entrepreneurs that we already know, particularly those in our network. The good news is the tools are out there, the numbers suggest that it’s not too hard to find folks who know us, through social media, through Linkedin. There are so many resources out there and if a venture firm like Venrock, has been around for as long as we are many decades, we have hundreds of portfolio companies and former portfolio companies. Just getting to one of those people and then asking “hey, do you think Brian would be a good fit, do you think he might be interested?”. If the answer is yes, can you provide an introduction – that is the best way. Otherwise, meeting in an event like this, you can try that cold email, you just want to make it really well-crafted and somehow stand out. But personal introductions are great, I spent a lot of time building my network, so I’m trying to make it as easy as possible to present a lot of surface area of people that we know in common.